by FeedMe Guru on Jun 20, 2017

Lan Kwai Fong Proudly Presents: Summer Vibes Campaign

Lan Kwai Fong Proudly Presents: Summer Vibes Campaign

Beer-infused Menus, Beer & Music Fest, Live Music Concerts to Beat the Summer Heat

July to September 2017

(Hong Kong, 20 June 2017) Capture the energetic vibes of summer, Lan Kwai Fong is ready to kick off “LKF Summer Vibes” campaign between July and September 2017. The two-day signature Lan Kwai Fong Beer and Music Festival and an extensive range of summer fun activities which offers delicious food, fine beer and music, making Lan Kwai Fong Summer Vibes Campaign an exciting and unmissable event this summer! To heighten the summer vibe ambience, the whole Lan Kwai Fong area will be transformed into a tropical oasis with exuberant decorations of tropical and flamingo motifs in pastel and neon colors. 

Beer-infused Summer Tasting Menus

Headlining the campaign is the distinctive beer-infused summer tasting menus which will be available for online booking, from 7th July to 8th September, exclusively on FeedMe Guru. 17 renowned dining hotspots in Lan Kwai Fong Ayuthaiya, Beef & Liberty – Lan Kwai Fong, Café Siam, Cassio, CÉ LA VI, Fofo by el Willy, Gaucho, Hard Rock Cafe, Jinjuu, Kyoto Joe, Lai Bun Fu, Porterhouse, Tivo, Tokio Joe, Westwood Carvery, Yuet Kwai Restaurant by Fovea and Zafran will have specially infused beer and summer seasonal ingredients to create a variety of tantalizing dishes and cocktails, taking guests on an exquisite beer and food journey. The collection of restaurants span a wide range of global cuisines, from Japanese, Thai and Cantonese to Spanish, Argentine and Italian.

Must-try distinctive beer-infused dishes

Some of the menu highlights include the beautifully presented Stuffed Calamari with Miso Garlic Butter infused with Asahi beer, Sautéed Baby Spinach from CÉ LA VI; Grilled Octopus with Potato Paprika, Padron Peppers and Beer Air from FoFo by el Willy, Beer Basted Sirloin Steak from Gaucho; Oven Baked Singha Beer Marinated Fish served with Panang Sauce from Café Siam; Gilled USDA Prime Beef Sirloin from Porterhouse, and many more!

The “Summer Vibes” menu of CÉ LA VI is inspired by , Executive Chef Phillip Pak’s memories from summer time drinking with friends in Louisiana. “Here we create a delicious twist on the calamari, stuffed with mixture of pickled vegetables, sesame seeds, sesame oil, and miso garlic butter. It is perfectly cooked whole in pan deglazed with Asahi beer,” said Phillip. “Each dish on the “Summer Vibes” menu is designed to accompany with beer, especially the mouthwatering bacon with a hint of thyme, as well as sirloin steak basted with alcohol while grilling will be perfectly paired with a specialty beer!” said Eggi, Executive Chef of Gaucho.

Unique Dining Experiences

Partnering with FeedMe Guru, Hong Kong’s first tasting menu platform, the 17 sizzling tasting menus will be available for booking online exclusively on FeedMe Guru’s website and mobile app platform. Don’t forget to apply discount code “BEER88FEEDMEBEER” to enjoy $88 off the bill!

Lan Kwai Fong Beer & Music Festival 2017

Besides the summer tasting menus, Lan Kwai Fong Beer & Music Festival 2017 will return on 15th to 16th July this year with “Tropical Oasis” theme. As part of the “ICBC (Asia) Hong Kong Summer Fun” campaign hosted by Hong Kong Tourism Board, this year’s Beer Fest will bring even more summer brews, flamboyant tropical cocktails and tantalizing international delicacies. The fun starts from 15th to 16th July, from 1pm to the late hours of the night with popular live band performances, spectacular entertainment line-ups and amusing interactive games.

Cool Off the Summer Heat with Live Music

In addition, Lan Kwai Fong will also collaborate with JOOX, Tencent’s music app to bring mini music concert in the heart of Lan Kwai Fong starting this July. Visitors can enjoy performances by rising pop singers for a groovy night with music and beers. The first stop of the mini concert will be held in Ciao Chow – Italian Cafeteria on 11th July.

Slava’s Snowshow during Beer & Music Fest

Slava’s Snowshow, the award-wining pantomime from Russia is collaborating with Lan Kwai Fong Group to showcase their valuable touring photos at LOFT22 (22/F, California Tower) during the 2-day Beer & Music Fest in Lan Kwai Fong as well as a booth on the street. A giant 6x4 meters bubble installation will be available for everyone to experience the most classic "snowstorm" scene at LOFT22. The show will run from 1st to 6th August at The Hong Kong Academy for Performing Arts and tickets are available at http://www.hkticketing.com/events/WCSLAVA0817. What’s more, from 15th June to 15th July, for each Snowy Blue cocktail ordered at Porterhouse, $10 HK dollar will be donated to Comic Relief to help end child poverty in third world countries. The vodka-based Snowy Blue (HK$120) is meant to be a celebration of life, with delicate ginger and lemon flavours.

About Lan Kwai Fong Association

Established since 1990, Lan Kwai Fong Association (LKFA) has been a non-profit making chamber which groups together over 100 restaurants, bars, clubs, shops and business of the area to create a unified community for customers and corporations seeking to reach the lucrative market. LKFA aims to promote the unique Lan Kwai Fong culture and charms to locals and the world. Sponsorship raised from various organizations would be used as marketing expenses to hold regular activities, including the Lan Kwai Fong Beer and Music Fest, the Lan Kwai Fong Carnival, etc.

About Lan Kwai Fong Group

Lan Kwai Fong Group is a dynamic company involved in diverse sectors in Hong Kong, Mainland China & throughout Asia. The core of the business involves property development, operations and management for commercial, leisure, and entertainment use. The Group’s ventures in Hong Kong, Mainland China and Thailand include Lan Kwai Fong Chengdu, California Tower, Lan Kwai Fong Wuxi in Taihu New City, Shanghai Dream Center, and Andara Resort & Villas. Leveraging on the expertise and vast experience in property development, the Group also actively participates in various businesses including F&B concepts, movie production & distribution, lifestyle private equity investment, latest cutting-edge innovative technology, themed attractions, and LKFtv – a digital entertainment platform, synergizing and creating an all-inclusive ecosystem of connectivity.

About FeedMe Guru

FeedMe Guru is a platform to discover unique dining experiences in Hong Kong. FeedMe Guru works closely with a wide range of medium to high-end dining spots by inviting them to offer exclusive tasting menus. Users can discover and order from tasting menus in just three clicks. They can also order à la carte for a customized dining experience. To ensure a smooth dining experience, users can make reservations, order dishes and pay on FeedMe Guru conveniently. Quality photos are displayed to show the details of tasting menus.

To learn more about FeedMe Guru, please visit http://www.feedmeguru.com.

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FeedMe Guru

Dominic Law
Co-Founder / Chief Eating Guru
Email: dominic@feedmeguru.com
Tel: +852 6224 3475